The Acceleration of Retail Change | Rockstar CMO eBook
Retail has been in a state of change for years now. After a fitful start in Dotcom1, alternative channels have been growing steadily and offering shoppers a multitude of ways to di
Employee Created Content vs Employee Generated Content
Walmart Employee Uses Phone at Work. Source: Walmart Blog: How Smartphones are Enabling a Smarter Way of Working Employee Created Content #ECC is a fast-growing trend in modern m